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Social Media Marketing

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As a small business owner you may already be using social media to help promote your business or service. In fact, the latest statistics from the Sensis e-Business report 2016 show that almost half of small and medium businesses are using social media as part of their promotional strategy.

However, there are a number of frequently asked questions that we regularly hear in relation to developing and maintaining an effective social media presence:
 

  • Which platforms are the best for my business?

  • How regularly should I be posting to my social media channels?

  • What sort of content works best?

  • How can I improve the return I get from social media marketing?
     

Managed efficiently, social media marketing can be one of the most cost-effective tools for marketing your business. However, it can also be a very time-consuming exercise for time-poor small business owners. 

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What's more, to be truly effective it should form part of a wider marketing strategy for your business and not just a stand alone means of promoting your business.

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Your social media presence should complement your online presence and is a great opportunity to bring some personality to your business and personal brand. With experience across all the major channels, BSB Marketing can make social media work for your business. 

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We can help with: 

  • Social media strategy development 

  • Set up and branding on the key social media channels (Facebook, Twitter, LinkedIn,YouTube,  Instagram, Google+) 

  • Content planning 

  • Blogging 

  • Social media workshops 

 

Many people hear the word ‘blogging’ and immediately consign it to the ‘too hard’ basket. However, it really doesn’t have to be like this! 

 

Blogging is one of the most effective means of building your social media presence, driving traffic to your website and differentiating you from your competitors, especially if you’re in the business of needing to demonstrate your knowledge and expertise. 

 

To find out more about how we can build your online presence and increase your social following, give us a call today on 0478 042536. 

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